Grimmway Farms Conference Booth Design & Environmental Graphics

Grimmway Farms had decided on a campaign tied to the great American pastime, so our task was to collaborate on applying that campaign to their conference booth identity at the Produce Marketing Assocation (PMA) event.  Strategies included:

• Overall booth design & attendee engagement
• Design and production strategy for vertical back-lit Duratrans graphics
• Custom carpet design and underlayment
• Multiple physical graphics design and fabrication strategies
• Coordination of branded metal flags
• Pre-event promotion

LLA staff completed this project while employed by McDill Associates.